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Contact Us

Contact Us

With offices across the world, NEWTREE is poised to respond to our customers when you need us.

Global Offices

NEWTREE SA - Belgique

Boulevard du Souverain 68
1170 Bruxelles - Belgium

Phone Number: +32(0)2 770 56 20
Fax Number: +32(0)2 770 65 45

General Email:
Wholesale Support:
Online Order Support:

NEWTREE America, Inc. - Correspondence address

PO Box 800 , San Anselmo, California 94979

Phone +1 616 935 9933
Fax +1 616 935 9816

General Email:
Wholesale Support:
Online Order Support:

NEWTREE America, Inc. - Wholesale and Operations and Customer Service

1734 Airpark Drive Suite B
Grand Haven, MI 49417 - USA

Phone Number: +1 616 935 9933
Fax Number: +1 616 935 9816

General Email:
Wholesale Support:
Online Order Support:

NEWTREE SARL - France/Suisse

10 avenue des Canuts
Immeuble Woopa - Comptoir Etic
69120 Vaulx-en-Velin La Soie - France

Phone number: +33(0)4 74 57 46 10
Fax number: +33(0)4 74 57 46 31

General Email:
Wholesale Support:
Online Order Support:

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Tree of Knowledge

Explore our Frequently Asked Questions—and find the answers you seek.



Where does the name NEWTREE come from?

Our name reflects our “NEW” and innovative approach to crafting responsible, indulgent chocolate and other delectable products. The word “TREE” symbolizes our use of all-natural ingredients, our belief in the power of nature to create harmony in our lives, and our commitment to preserve the planet.

Where are NEWTREE products manufactured?

NEWTREE products are developed, made and packaged in Belgium, the home of our global headquarters.

What makes NEWTREE different?

Our products are created as an invitation to savor life with no compromise. We combine exceptional flavor with ingredients that are good for you and help preserve the planet. The innovative foundational elements of NEWTREE include:

Flavor – We conduct a lengthy evaluation process to carefully select ingredients with delectable taste. Emphasis is placed on the balance between each flavor in a recipe, so that they enhance one another and do not compete or fade.

Health – Our recipe innovations focus on enhancing nutritional value through added fiber and beneficial ingredients, alongside reduced fat, sugar and calories – all without compromising on taste.

Sustainable ingredients – NEWTREE products are 100% natural, organic and fair trade. Our goal is to preserve, as closely as possible, the genuine tastes found in nature. Our products are GMO-free and have no additives or artificial ingredients.

Quality – The ingredients that we use, as well as the process in which our products are made is scrutinized for quality. We employ certified quality systems that are monitored regularly and engage in the best practices with the highest quality ingredients to consistently deliver exceptional products.

Responsibility – Beyond the sustainable nature of our ingredients, both our products and company are carbon neutral certified, meaning we offset our carbon use throughout our entire supply chain. And our passion for preserving the planet extends to every purchase. We donate 1 euro cent per product to support efforts in the Amazon, the lungs of our world.

What does it mean that NEWTREE is carbon neutral?

NEWTREE is a carbon neutral certified company committed to positively impacting our operations upstream and downstream. We involve suppliers and retail partners over the entire lifecycle of our products to ensure best practices. With the help of CLIMACT, the complete supply chain of all NEWTREE products has been offset—from raw materials production and manufacturing to transport, distribution and disposal. Each of these steps has been analyzed in terms of greenhouse gas emissions to bring NEWTREE in full compliance with the PAS2050 international standard for product carbon footprinting.


Why is Belgian chocolate better?

Gourmet, high quality chocolate is a Belgian tradition. Chocolate makers have inherited centuries-old traditional processes of transforming cacao beans and couverture into delicious chocolate. Belgium also has very strict parameters for the process to make chocolate that prohibits adding additional oils or artificial ingredients. At NEWTREE, we proudly utilize this process when crafting our flavorful chocolate innovations.

What is the cacao content of NEWTREE chocolate?

NEWTREE dark chocolate contains 66% cacao and our milk chocolate contains 50% cacao.

Is NEWTREE chocolate organic?

Yes, depending on the flavor, our chocolate is either USDA organic certified (contains at least 95% organic ingredients), or made with USDA organic chocolate (contains at least 70% organic ingredients). In addition, all our chocolate is organic certified by European Union standards.

Is NEWTREE chocolate fair trade?

Yes, our chocolate is fair trade certified by Fair Trade International (FLO).

Where does NEWTREE source its cacao beans?

Our organic and fair trade cacao beans come from small co-ops in Latin America. We use a proprietary blend of Peruvian Trinitario and Criollo cacao beans, along with Dominican Republic Hispaniola beans for a robust flavor foundation to craft our chocolate.

Is NEWTREE chocolate good for baking?

NEWTREE chocolate is great for baking. Our flavored chocolates add a special touch to your desserts. The flavor will soften slightly during baking but will remain deliciously detectable.

What is the shelf life of NEWTREE chocolate?

If properly stored, NEWTREE chocolate is guaranteed to remain fresh for 1 year.

How should I store chocolate?

Chocolate should be stored in a cool, dry place away from direct heat, light or moisture. It is generally not necessary to refrigerate chocolate. We do not recommend freezing chocolate.


How much fiber is in NEWTREE products?

The natural and added fiber in our products is one of our most ingenious innovations. Our large NEWTREE chocolate bars contain 7g to 9g of fiber per serving, and our snack size chocolate bars have 5g to 7g of fiber per serving. By substituting wholesome fiber for some of the refined sugar found in traditional chocolate recipes, we create healthful indulgences with two to five times more fiber than regular chocolate bars. NEWTREE dark chocolate spreads boast 3g to 4g per serving and contain a natural fiber of chicory root (Beneo™), which has been shown in independent scientific research to help improve digestive health and calcium absorption in the body. Our waffle cookies are made with natural acacia fiber and contain 1g of fiber per serving.

What does non-GMO mean?

GMO stands for genetically modified organisms. Genetic modification involves a set of technologies that alter the genetic makeup of living organisms such as animals, plants or bacteria. Combining genes from different organisms is known as recombinant DNA technology and the resulting organism is said to be "genetically modified", "genetically engineered" or "transgenic."

All NEWTREE products are non-GMO, meaning they do not contain any genetically modified ingredients. Soy is a plant that is widely genetically modified. The soy lecithin we use as an emulsifier in our chocolate is certified 100% non-GMO and makes up less than 1% of our recipe.

Are NEWTREE products vegan?

Our NEWTREE dark chocolate bars are vegan, however they are manufactured on equipment that also processes milk-containing products and therefore may contain traces of milk.

Are NEWTREE products gluten-free?

All our NEWTREE dark chocolate spreads are free of gluten. Many of our chocolate bars are made with gluten-free ingredients; however all of our chocolate bars are made in the same facility and therefore may contain trace amounts of gluten.

Do NEWTREE products contain nuts?

NEWTREE waffle cookies and dark chocolate spreads do not contain nuts. We have two chocolate bars made with nuts: Almonds and Lime Granola, however all our chocolate bars are made in a facility that produces other products that do contain nuts. Despite a thorough cleaning between each individual production run, trace amounts of nuts may be present in the chocolate.


Does NEWTREE ship to P.O. Boxes or Military APO/FPO addresses?

We ship exclusively with UPS and currently UPS does not deliver to P.O. Boxes or Military APO/FPO addresses.

How much does shipping cost?

All orders over $70 ship free in the continental US and to Canada. Flat shipping rates within the continental US and to Canada are: Standard $9.95(warm months May-October standard is $12.95), 3-day $19.95 and Overnight $39.95. Canadian residents are responsible for any required customs fees on their order. Orders shipped to Hawaii and Alaska are based on UPS delivery coverage: Standard $29.95 and Overnight (where available) $74.95. If you have special shipping needs, we will do our very best to accommodate you, though we may not be able to meet your request and higher shipping rates may apply.

How long does it take for my order to ship once it is placed?

All orders placed will ship on the next available NEWTREE shipping day. You will receive a UPS tracking number along with a shipping confirmation email from NEWTREE once your order ships. In order to ensure your order arrives in perfect condition, we take great care to keep transit times to a minimum for temperature sensitive chocolate. We send standard shipments Monday, Tuesday and Wednesday (holidays excluded) and expedited shipments Monday through Thursday. During the summer months, we do not ship orders over the weekend to ensure they arrive in pristine condition. If you have special shipping needs, please contact us and we will do our very best to accommodate them.

How long will it take my shipment to arrive via Standard shipping?

Please see the map below for regional transit assumptions. We ship exclusively via UPS. All orders are subject to UPS shipping policies and transit times. We highly recommend shipping to an address where someone will be available to receive the package when delivered. Chocolate left outside of a home for a period of time may be damaged by weather or other factors.

What is the $12.95 insulated box fee on my order?

To ensure the integrity of your order during the warm summer months, NEWTREE orders are shipped in an insulated, eco-friendly box from May through October. During this time, all orders will be shipped with biodegradable insulation and an ice pack to ensure your chocolate arrives in perfect condition. The ice packs are yours to keep and reuse, and the insulation can be composted, recycled or dissolved in water.

What forms of payment does accept? accepts Visa, MasterCard, American Express and Discover. We do not accept checks or cash at this time. Please note that we only accept one form of payment per order.

What is your Savor Life Guarantee?

It is our hope that you savor life and are completely satisfied with each purchase from If you are unsatisfied for any reason, please contact us as soon as possible and we will work together to find a solution.

What is the fastest way to contact NEWTREE?

You can reach us via phone at (415) 785-1185 or email at during standard business hours, Monday through Friday, 8am to 5pm PST.